elise.com: On the Job: Weblog Tools Market - Update February 2005: "Thoughts and Predictions
What is a blog, anyway? It's just a website. A website that is extremely easy to update with fresh content. A website that has built in capabilities - the ability to comment for example - for interacting with its readers. A website that has a personal voice. From a product perspective, it's a set of features, features that any company making tools for website building should incorporate if they want to stay in the game. Companies that are in the business of hosting personal websites for people will have to start offering blog capabilities, whether its their own home-grown variety or achieved through a partnership with one of the existing players.
Look to see MSN Spaces take off in the next 6 months. Microsoft is the 800 lb. gorilla sitting in the corner of most software markets, blogging no exception. They have just as much market power as Google does in this space and the market is still young enough for a big player like Microsoft to quickly take a big chunk of the growth.
On the consumer side, owning the place where millions of people are spending time writing and reading is a good thing. There are many ways to monetize places of such concentrated attention. Look for the major companies to aggressively pursue both the explosive growth of the US market as well as international markets.
From a service perspective, blog tools are more than just a collection of specialized website building features. Blogs by their nature are very personal. They hold the most cherished thoughts, dreams, and knowledge of those creating them. An established blog represents hundreds, if not thousands of hours of someone's time - time to think, write, and create. Blog tool companies must begin to see their mission as caring for this, the most precious asset their customers have, and act in accordance with this mission. Customers will demand nothing less from them."
Wah kumpulin dulu akh, besok bacanya, ngatuk nih .....eeh bukan besok dong entar.
18 Februari 2005
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